Shared Ideals of Photographers United Pro:
- Maintaining ideals of professionalism and ensuring the continuing valuing of photography.
- Opportunities for all, diversity and inclusivity from all societies and countries worldwide, while acting with respect, decency, and treating all as equals.
- Supporting early career photographic practitioners and assisting recent graduates to establish themselves successfully in our industry.
- Maintaining and establishing ethical working methods to the highest standards.
- Creating an awareness of the need for sustainability, recycling, and practising methods that can only be of benefit to our world, society and communities.
- Creating and developing a supportive and friendly community ‘For the benefit of all’